Managing Work Stress

Managing Work Stress

We’ve all been there.  Work stress is normal, even expected, but since it can have a negative impact on your productivity, it’s how you deal with it that matters.  So, as we enter what tends to be a stressful season for most businesses — gearing up...
Social Media Research and Analytics

Social Media Research and Analytics

Here at T/K we don’t make vendor choices without due diligence. So, when in search of a social media analytics company we spent a great deal of time researching, participating in demos and testing out various systems at various price levels.  The bottom line is…....
When It’s Ok to Stop Being Connected

When It’s Ok to Stop Being Connected

I can’t believe it’s finally here! The vacation I have been looking forward to for months is upon me… Only problem? There is no internet or cell service where I am going.  Whether it’s reading my morning papers (or should I say iPhone apps),  catching up on Facebook...
The Real Value of Social Media

The Real Value of Social Media

It is impossible to ignore the influence of social media in today’s culture, but what exactly does this mean for business and how does it impact a company’s brand? Many companies question the value of social media if not directly linked to an increase in sales. ...
Drinking the YouTube Kool-Aid

Drinking the YouTube Kool-Aid

Currently, large and small businesses are familiarizing themselves with social networks, including Facebook and Twitter, and are increasingly using them as tools to connect with customers.  According to a Palo Alto Networks study, the number of organizations using...