by Dean Trevelino | May 4, 2010 | Tech News
I was recently flipping through the latest issue of Fast Company when I noticed the short write-up from Erica Westly (find her on Twitter, @westlyer) about the 10th anniversary of GPS’s nonmilitary expansion. It’s hard to believe that May 2 marked a decade since the...
by Dean Trevelino | Mar 8, 2010 | Tech | Sustainable | Lifestyle | Franchising | Financial | Social | PR
As David Armano points out in a recent article from the Harvard Business Review, in 2009 we saw exponential growth of social media. According to Nielsen Online, Twitter alone grew 1,382% year-over-year in February, registering a total of just more than 7 million...
by Dean Trevelino | Jan 26, 2010 | Blog
On January 25, Einstein Bros. Bagels announced the launch of its “Free Bagel Bonanza”. Beginning yesterday, consumers who become fans of the Einstein Bros. Bagels Facebook page (www.facebook.com/einsteinbros) will receive a digital coupon valid for a free bagel and...
by Dean Trevelino | Jan 11, 2010 | Public Relations
In a recent submission to Media Bistro, Trevelino/Keller responded with its agency and industry predictions for 2010. 1) In 2010, I expect my business to be up/down/flat, and here’s why. We expect our business to be up considerably in 2010 … along with...
by Dean Trevelino | Nov 11, 2009 | Blog
Websites such as Flickr and YouTube have exploded in popularity for photo and video sharing. Comscore, a marketing research company, revealed that the popular social network YouTube has reached 100 million viewers alone. Using videos and photos are a fun and...