by Harper Beckham | Mar 3, 2023 | Blog
Ten years ago, there were roughly 300 CRM providers in the US. Today that number approaches 2,000. Logic tells us this increase correlates with a drastic rise in demand as more companies lean into the CRM as the backbone of their marketing efforts. But the challenge...
by Harper Beckham | Nov 14, 2022 | Blog
It’s no secret that having a thoughtful social media strategy can lead to success for your business and brand. However, you may be questioning the importance of implementing a social strategy due to its ever-evolving landscape. Is something that seems so daunting...
by Harper Beckham | Nov 7, 2022 | Blog
Economists have declared the U.S. a nation in recession, yet not all businesses are affected. Some are feeling a pinch; others see little impact. Historically speaking, a recession is a time when market share is more likely to change hands. Businesses with the...
by Harper Beckham | Aug 1, 2022 | Blog
In July, Atlanta played host to the 2022 SEC Football Media Days, an event that brought together players, coaches and media from across the Southeast to discuss the upcoming college football season and the always-debated predictions for the SEC East and West...
by Harper Beckham | Jul 13, 2022 | Blog
This June, the College Football Hall of Fame in downtown Atlanta hosted over 350 student-athletes, as well as major brands, professional athletes and celebrity influencers, at the first NIL Summit. The immersive, multi-day professional development event sought to...