by Lauren Watt | Jan 12, 2017 | Blog
First things first. Who are you trying to reach? The best marketing, PR and digital strategies in the world won’t work if you don’t clearly define and understand your target audience. There’s no such conventional wisdom that says, simply attempt to appeal to...
by Dean Trevelino | Jan 3, 2017 | Blog
Millennials—or Generation Y, depending on your preferred vocabulary – are now the primary consumer audience for many companies looking to market their products or services. However, understanding what makes 85+ million people tick is no easy task. The cultures of the...
by Dean Trevelino | Oct 10, 2016 | Blog
WHAT IS BREAST CANCER? Cancer occurs when cells do not die at the normal rate — there is more cell growth than cell death. This excess growth can form a tumor. Breast cancer occurs when cells in the breast divide and grow without their normal control. Tumors in...
by Dean Trevelino | Aug 19, 2016 | Blog
Most of us know the old Irish blessing “May the Road Rise to Meet You, May the Wind be Always at Your Back…” But I think the Irish curse is just as intriguing: “May those that love us love us; and those that don’t love us, may God turn their hearts; if he can’t...
by Lauren Watt | Aug 16, 2016 | Blog
ATLANTA, Aug.16, 2016 /PRNewswire — Venetia Partners, an international boutique firm of operations and solutions experts, recently engaged Trevelino/Keller as its marketing agency of choice. Trevelino/Keller immediately set to work, employing its full suite of...
by Dean Trevelino | Aug 5, 2016 | Blog
When one considers all of the typical vacation destinations sought after by travelers each summer, Canada may not be the first place that comes to mind. When Trevelino/Keller announced a new employee benefit program that provided us the opportunity to travel somewhere...