by Dean Trevelino | May 2, 2012 | Public Relations
Several of my colleagues at Trevelino/Keller carry iPhones (all of them on Verizon Wireless, as we have a long standing relationship with that company). My husband and several friends also have them. And app developers clamor to get their app on that iconic device...
by Dean Trevelino | Mar 19, 2012 | Public Relations
Are you ready for tradeshow season? As we make our way through the first quarter of 2012, you may be reviewing your list of tradeshows and conferences for 2012 and getting ready to put on your networking hat. For some, the thought is overwhelming or a bit exhausting....
by Dean Trevelino | Mar 2, 2012 | Public Relations
We live in a country that can be very patriotic. We just celebrated President’s Day. We honor our military on Memorial Day, Armed Forces Day, Flag Day, July Fourth, Veterans Day and more. And in schools, coffee shops and offices around the country we can see Old...
by Dean Trevelino | Feb 16, 2012 | Public Relations
For the third year in a row, the Super Bowl has broken its own record for the most watched TV program in history. According to Nielsen Fast National Data, a record 111.3 million people tuned in for the Patriots vs. Giants rematch in , topping the 2011 game by 300,000...
by Dean Trevelino | Jan 31, 2012 | Public Relations
When confronted with a life-threatening situation, 90% of people freeze or panic, says Laurence Gonzales in this exploration of what makes the remaining 10% stay cool, focused and alive. Gonzales (The Hero’s Apprentice; The Still Point), who has covered survival...
by Dean Trevelino | Jan 23, 2012 | Public Relations
On the day of Joe Paterno’s passing, it is even more apparent than ever that the 32-member Penn State Board of Trustees needs an expeditious exit. At quick glance, the board consists of a respectable list of leaders of Pennsylvania industry, political leaders and...