Drinking the YouTube Kool-Aid

Drinking the YouTube Kool-Aid

Currently, large and small businesses are familiarizing themselves with social networks, including Facebook and Twitter, and are increasingly using them as tools to connect with customers.  According to a Palo Alto Networks study, the number of organizations using...

Read to Lead

We’ve been challenged for 2011 to read at least six books from our agency reading list.  We’ve even decided to bring our clients into the fold by picking out great books from this year’s list and sending one to each client.  I love to read, but don’t read as much as I...
What to Do When You Get a “No”

What to Do When You Get a “No”

One of my favorite things about of being a Public Relations professional is that you get the opportunity to wear a lot of different hats. We’re here to offer guidance for our clients on a range of programs varying from social media, to executive visibility and...
Let’s Get Social

Let’s Get Social

This week I participated in Social Media Atlanta, which is a week-long event featuring various speakers and panels on topics such as social media best practices, as well as new technologies that can aid participants with their personal and/or business social media...
Trevelino/Keller.  A Best Place to Work.

Trevelino/Keller. A Best Place to Work.

Why does such a simple sounding recognition mean so much? We’re a Best Places to Work firm … one of 10 companies according to Georgia Trend. Wow, only 10. Hmmm. It’s sounding more significant. When we opened our doors seven years ago, we started with guiding...
2010 PR Predictions

2010 PR Predictions

In a recent submission to Media Bistro, Trevelino/Keller responded with its agency and industry predictions for 2010. 1) In 2010, I expect my business to be up/down/flat, and here’s why. We expect our business to be up considerably in 2010 … along with...