by Dean Trevelino | Aug 17, 2009 | Public Relations
I was faced with a harsh reality this morning when I went to log on to Twitter and the page was “not found”. What’s going on I asked myself? So I tried Twhirl (desktop application for Twitter)… “no updates”. All of a sudden a lump...
by Dean Trevelino | Jul 28, 2009 | Public Relations
On a particularly gorgeous Saturday afternoon, I found myself working indoors, sucking down ice water to keep at bay the stifling heat from the broken A.C. and the powerful set lights. And as I waited for answers from a set producer of the Spanish-language TV show...
by Dean Trevelino | Dec 22, 2008 | Public Relations
As we close out 2008, we reflect on the dramatic changes seen this year in how companies, including our clients, participate in social media. Going forward, many industry experts agree that we’ll see social media tools and communities continue to take shape in 2009,...
by Dean Trevelino | Nov 14, 2008 | Public Relations
The world of social media is changing at a rapid fire pace. This constant evolution and the breakneck speed at which things spread, not to mention the sheer volume of tools and outlets, can be overwhelming. It can be enough to make marketers wonder – is it even...