by Dean Trevelino | Apr 30, 2015 | Public Relations
Have you ever needed an aha! moment, but had trouble coming up with anything? Racking your mind for new, creative ideas, but to no avail? In PR agencies, being able to think of creative ideas and solutions is vital. Whether it is planning a campaign, writing engaging...
by Dean Trevelino | Apr 24, 2015 | Public Relations
As a national boutique PR agency, many of our clients have a national or international presence. And everyone loves a solid national PR hit! But for some clients, local news coverage can trump national press. We have a number of clients from our food and beverage,...
by Dean Trevelino | Apr 16, 2015 | Public Relations
I am a proud mom to a 13 year old daughter and a 10 year old son. I have always worked. In fact, in lieu of a 12 week maternity leave, I went back to work in 6 weeks and 3 weeks, respectively, after each was born. (My kids are adopted, but by law I’m afforded the...
by Dean Trevelino | Apr 14, 2015 | Public Relations
The startup world can be brutal. So much so that 90% of all startups fail. And while that stat may be disheartening, it doesn’t make the founders, investors and partner companies any less determined to focus on becoming the one in ten that survives and potentially,...
by Dean Trevelino | Apr 7, 2015 | Public Relations
Prior to landing a job at Atlanta-based PR agency Trevelino/Keller I had the opportunity to work in a variety of industries including food & bev, non-profit, education and startups. T/K was my first agency gig and now that I’m settled in, there are a few things...
by Dean Trevelino | Mar 24, 2015 | Public Relations
Internships often serve as a starting point for your future career track. They aren’t merely resume fillers – they are a necessity to show potential employers you have what it takes to excel in the real world. Many entry-level applicants are boasting one, two,...