According to Gartner, 25% of customer service will use chatbot technology by 2020, up from less than 2% in 2017. That’s a predictive application, but what about digital marketing. Programmatic advertising relies on AI to automate ad buying so you can target more specific audiences. Almost 90% of digital ads will be programmatic by 2020.

EVERYTHING IS CHANGING … REAL-TIME


Digital marketing must take into consideration new behaviors, platforms and applications that are re-shaping the digital landscape — Micro-Moments, Voice Search, Visual Search, Personalization. But we cannot lose sight of the mainstays that continue to scale — social messaging apps, social media stories, video marketing and influencer marketing.

BEING SOCIAL

Where To Start
  • Property Assessment
  • Theme Cloud Development
  • Social Voice Development
  • Social Strategy
  • Social Content Calendar
  • Social Monitoring
Where To Grow
  • Conflict Resolution
  • Paid Social Media
  • Dynamic Creative
  • Social Campaigns
  • Beyond the Core

REASONS TO INVEST IN PAID

Immediate traction ideal for launching campaigns

Hold top 5 search position to stay visible to the top three engines

Monitoring ads to acquire and maintain natural results

Testing will enlighten you about the performance of your ads

Track performance with smart listening tools that can influence your strategy

Spend wisely on your brand with creative that shows your brand in a dynamic light

Location-based targeting and geo-fencing offer relevant reach opportunities

Cross medium outreach to ensure your ads reach prospects beyond search engines